Ng Zheng Kai (0359424)

Week 1 - 7 Ng Zheng Kai 0359424 Intercultural Design / Bachelor of Design in Creative Media (hons)`  Project 1, 2 & 3: Hanhaba Obi  INSTRUCTIONS A proposal to concretise ideas, supported by research, for a final design revolving a given theme that reflects students’ understanding and interpretation of global issues and design aesthetics. The general theme is “Cultural Sensitivity in Design” You are to study a cultural phenomenon, or a particular subculture that is perceived as ‘sensitive’, and “frame” your study within the chosen theme. You are to convey this cultural aspect without altering the actual facts but within a presentable interpretation and adaptation that raises awareness from the viewers. Produce some preliminary ideas on how to visually express you interpretation using design language. Each idea is to be supported by a short ratio